Everything you need to know about virtual tours in Australia — costs, types, process, and how WellStrategic's tours improve bookings and search rankings.
Common Questions
A virtual tour is an interactive, 360-degree digital representation of a physical space. Viewers navigate through a venue from any device, looking in any direction, clicking on hotspots for information, and exploring at their own pace. WellStrategic produces tours for Google Maps, websites, and standalone applications.
Virtual tour pricing in Australia depends on tour type, venue size, and required features. Google Street View tours start from a lower price point. Premium Custom Virtual Tours and Accessible Tours are quoted separately based on scope. WellStrategic provides free quotes — call 1800 360 888 or email info@wellstrategic.com.au. All custom tours include a 90-day money-back guarantee.
Google Street View tours are published directly to Google Maps and Google Search, improving local SEO and visibility. Premium Custom Virtual Tours are fully branded, hosted on your website, and include custom features like hotspots, floor plans, and integrated booking links. Many clients use both — Google Street View for discovery and a Premium tour for their website.
Yes. Businesses with Google Street View virtual tours see 5–10x higher visitor retention on their Google Business listing. Customers aged 18–34 are 130% more likely to make a reservation after viewing a virtual tour, according to Google and Ipsos research. Longer time on a listing signals quality to Google and improves local search rankings.
Tourism venues, hotels, and restaurants see the highest ROI — guests who view a virtual tour are 130% more likely to book. Schools and universities use them for student recruitment. Government agencies use accessible tours to serve visitors with diverse needs. Healthcare providers reduce patient anxiety. Real estate, retail, car dealerships, childcare centres, event venues, and construction firms all use virtual tours to convert more customers.
An accessible virtual tour includes built-in accessibility features designed for visitors with diverse needs. Features include full keyboard navigation (no mouse required), screen reader compatibility, audio descriptions of each scene, high-contrast viewing modes, and captions for any video content. WellStrategic is one of the few Australian companies specialising in accessible virtual tours, serving the $29.2 billion accessible tourism market.
A typical virtual tour takes 1–3 weeks from shoot to delivery. The photography session itself takes 2–6 hours depending on venue size. Post-production (stitching, editing, hotspot creation, and publishing) takes 5–10 business days. Rush turnarounds are available. Google Street View tours publish to Google Maps within 48–72 hours of submission.
Yes. WellStrategic has offices in Perth (Level 25, 108 St Georges Terrace), Sydney (1 Bligh Street), and Melbourne (Level 23, Collins Square Tower 5). Tours are produced across all Australian states and territories including regional and remote locations in the Pilbara, Kimberley, and outback Queensland.
WellStrategic uses professional DSLR cameras with fisheye lenses — the same equipment used by National Geographic photographers — producing significantly higher image quality and dynamic range than consumer 360 cameras or Matterport-only competitors. For 3D scanning, we use Matterport Pro cameras. For VR production, we use the Insta360 Pro 2.
Yes. WellStrategic offers a 100% 90-day money-back guarantee on all custom virtual tours — one of the strongest client guarantees in the Australian virtual tour industry. WellStrategic also holds a 5.0-star Google rating from 57 reviews.
Call 1800 360 888 or get a free quote online. We'll help you find the right solution for your business.